DOOH software for media owners
CityScreen makes software for DOOH media owners to run their screens and sell the airtime themselves, to advertisers directly and to programmatic buyers through their own SSP. CityScreen never sells your inventory.
Who it is for
Media owners
CS Play runs the screens, CS Deals takes each direct sale from request to photo report, and CS Context sells the airtime you leave open to the DSPs you choose, at your floor prices. Your contracts with advertisers stay with you.
What each product doesAgencies and DSPs
Hivestack, Vistar Media, Oohdesk, OmniBuy, Adform and dozens of other DOOH DSPs are already connected to CS Context. Each media owner decides whether to sell to you, and every opportunity you win comes back as delivered or not shown.
How buying through CS Context worksScreens without ads
If the screens in your shops, restaurants or offices show only your own content, CS SignHub runs them from playlists.
Products
CS Play, CS Deals and CS Context each work on their own, and CS EdgeInsights adds audience counts to CS Play. Connected, they share booked deals, free airtime and ad plays, so nobody retypes a deal or tracks free airtime by hand.
Your team sets the time, dates and frequency of each campaign, and CS Play builds the playlist for every screen and records every ad play for the advertiser.
Learn moreYour sales team takes each direct deal from request to photo report in one system, and CS Deals refuses to book a display that is already fully booked for those dates.
Learn moreYour own SSP sells the airtime you leave open to the DSPs you enable, at the floor prices you set, and creatives bidding in your auctions go on air only after you approve them, by hand or automatically for partners you trust.
Learn moreSensors count the audience at the screen, so each ad play on a screen with a sensor carries its opportunities to see (OTS) in your reports.
Learn moreMarkets
Each region's page shows who to contact there and what the products do for that market, such as e-invoicing to Malaysia's LHDN from CS Deals.
Customers
Big Tree, Malaysia's biggest digital out-of-home operator, plays video ads on its screens for more than 16 hours a day with CS Play and media players from CityScreen. It also uses CS Deals and CS Context.
RTS-Decaux Kazakhstan became the first operator in Kazakhstan to launch programmatic OOH sales. Its 300+ digital screens are now sold through traditional and programmatic channels.
IllustrationPixel Media, which reports 200+ LED screens and 500+ billboards across Uzbekistan, connected its screen inventory to programmatic DOOH. Its screens are available for pDOOH campaigns in Uzbekistan.
