L'Oréal Paris · Brand · Southeast Asia
L'Oréal Paris adds Lift & Learn counters at Watson's in Malaysia with CS Play
L'Oréal Paris added interactive Lift & Learn counter displays to its shop-in-shop at Watson's in Johor Baru, with CS Play managing the content.
IllustrationThe network
Interactive Lift & Learn counter displays at the L'Oréal Paris shop-in-shop in Watson's, South Key Mid Valley Mall, Johor Baru.
The challenge
L'Oréal wanted a Lift & Learn setup to enrich the L'Oréal Paris shop-in-shop experience inside Watson's stores.
The solution
CityScreen supplied the software and media player hardware, the screen and the Lift & Learn setup. For the Click Lift & Learn application it supplied the CS Play content management software and the hardware.
The results
CityScreen installed interactive counter displays at the L'Oréal Paris shop-in-shop in Watson's at South Key Mid Valley Mall, Johor Baru.