City Screen was proud to sponsor and showcase our solutions at the Regional European Out-of-Home Forum by WOOHO held in Milan from November 4th to 6th. It was a fantastic opportunity to connect with industry leaders and discuss the future of out-of-home advertising.
At the forefront of the conference discussions was a holistic approach to OOH business automation and programmatic placements in particular. These topics are reshaping how advertisers engage with their audience in real time. City Screen is actively contributing to this field by providing innovative solutions that drive efficiency and effectiveness in outdoor advertising.
At our booth we showcased our digital out-of-home platforms (CRM, CMS, SSP) and connected with partners and potential clients. The event underscored the rapid growth and transformation of the OOH industry, and we’re excited to continue being part of this evolution.